FormAI Text - Brand Pitch

You can quickly generate a Brand Pitch as if you were speaking to a brand wanting to work with them. This is perfect for when pitching a Casting Call. The AI will first ask you a series of questions to gather information. After each question, select Next.

  • To start, enter which campaign, product, or service you want to pitch about. If pitching a Casting Call, you can find this information in the overview of the Casting Call.
  • The AI will then ask about your audience and followers. You will want to include information about who your followers are on your platforms. For example, are your followers more male or female? Are they mostly located in the United States? 
  • Next you will be asked about the industries you typically post about. This can be anything from transportation to healthcare.
  • Finally you will be asked which social media platforms you will promote on.

Text Options

The Text Options will largely influence the pitch the AI generates.

    Point of View 

    An important factor in writing is the Point of View the post is written in. You can select whichever you feel is appropriate.

    • First Person is the most common and the default. First Person will use the pronouns I, me, and my to make the post sound like it is coming from the person writing it.
    • Second Person uses the pronouns you and your as if the post is speaking to the person reading it.
    • Third Person makes use of the pronouns she/he, her/him, or they/them and will read as though a narrator is observing the people and events in the post. 

    Please note: Brand Pitches are largely written in First Person, so using this setting may not have much of an effect on the result.


    Selecting a Language will write the post in the language specified.

    Writing Style 

    Writing Style includes a number of sections that will greatly influence how the results sound.

    Writing Approach 
    In the Writing Approach section, there are various options that shape the overall impact of the results. It can influence the reader's engagement, interpretation and appreciation of the text.

    • Tone is the attitude conveyed by the text. It sets the overall mood and shapes the reader's perception and emotional response.
    • Style is the distinctive manner in which the text will be generated, encompassing choices in vocabulary, sentence structure, and literary techniques.
    • Genre relates to the characteristics, themes, and conventions used in the generated text. It should help guide the reader's expectations in terms of structure and subject matter.
    • Choosing a Rhetoric will enhance the effectiveness and impact of the generated text. Options include figures of speech and persuasive strategies to make the text memorable and engaging.
      • You can even have the AI include emoji and hashtags that relate to the content it generates.

    Writer Persona

    The Writer Persona section provides options that impact the level of authenticity and relatability perceived by people reading the content.

    • The Age of the "writer" (or simulated by the AI) can influence the themes, complexity, and style of the content. Younger ages may sound fresh but immature, while older ages can imbue a sense of wisdom and maturity.
    • Gender may affect the themes the writing explores and the narrative choices made, reflecting unique insights and cultural influences of the selected gender identity.
    • Similar to Age, Intellect should affect the complexity and style of the content as it relates mostly to the level of education the AI is emulating.
    • The simulated Emotional State of the writing can infuse the content with depth, passion, and authenticity. Choice of words, tone, and imagery may all be influenced.
    • Occupation can provide the content with subject matter expertise and unique insights related to the selected profession. This can give a particular spin and quality to the resulting text.


    When writing any content, it's good to have an idea of what you would like to accomplish. Using the Goals section, you can have the AI help you achieve just that.

    You can select both a Primary and Secondary goal.  While some of them are more business-focused, a number of the goals can help influence the reader in some way, or to take action after reading your content.

    Generating Your Brand Pitch

    Once you have filled out all of the modifiers for your prompt, select Generate. The copy for your pitch will be crafted by the AI and presented to you in the chat box. If you would like another version of the copy, select Regenerate