In the platform you will be able to export your campaign analytics. These exports will come to you as a CSV file that you will be able to edit. In this export you will be able to view the following information:
- Unit Type (Instagram post, blog post, Twitter Post, ect)
- Connection name
- Date content was posted
- The published content
- Value add post - if your campaign had value added posts this will appear as TRUE
- Clicks
- Views
- Reach
- Platform likes, shares and comments
- Live content URL
- Project name and ID
- Unit ID and status (verified, published, waiting for content, etc)
- Celebrity type
- Total social values
- CTR (click through rate)
- Cost
- CPC (cost/clicks)
- CPMF (cost per 1000 views)
- Promoted spend, views, engagements, clicks, eng. rate, CTR and CPE
- Sponsored spend, views, engagements, click, eng. rate and CTR
Exporting Your Campaign Analytics
- Locate the campaign you would like to export analytics for on your Campaign Dashboard and select the Campaign Name.
- From here navigate to your Analytics tab.
- In the upper right-hand corner, you will see the option to export your analytics. Select, Export Analytics.
- Once selected, you will see a download generated in the lower left-hand corner of your screen. If you need to request the download again, select Download Again.