Account: The user interface through which all Campaigns, Opportunities, and finances are administered.
Asking Price: The price a Creator would ideally like to be paid. Each of a Creator's Connections will (typically) have a different Asking Price based on their traffic/influence.
Campaign: The over-reaching strategy that is set up to achieve your desired goals. A Campaign can contain several Opportunities of different Opportunity types.
Chat: A feature built into the platform that allows Creators and Marketers with one click to communicate seamlessly while Bidding on Opportunities, participating in Opportunities and creating content.
Clone: The ability to duplicate a campaign or opportunity.
Connection: A social media account and/or publishing platform that a Creator owns, such as Twitter, WordPress, Instagram or YouTube. Creators can have multiple connections for each platform, each with different Topics, Audiences, and Asking Prices.
Content Dashboard: The location for all available content Opportunities (ie Article, Photo, Illustration, Video).
Content Quality: Whenever a Creator takes an Offer and their content has been approved or declined, we ask Marketers to rate it. The quality rating is determined by averaging all these Marketers-provided ratings. The rating is shown as TBD ("To Be Determined") until that Creator has completed five Offers.
Creator Search: A tool to search for a Content Creator based on name, tags, Creator type, etc.
Direct Offer: An invitation to participate in an Opportunity. Direct Offers are made directly to Creators by you at their Asking Price.
Invite Only: A type of Opportunity where only the Creators you have specifically invited can see the Opportunity and are able to participate.
List: A collection of curated connections in a specific category.
Offer: An Opportunity that a Creator has either been matched with or invited to directly. One Opportunity has many Offers.
Open Bidding: A type of Opportunity where all Creators who meet the targeting criteria can see the Opportunity and bid to participate.
Opportunity: The description of the task or content Creators will potentially create for a specific social medium. Current Opportunity types include Sponsored Blog Posts, Sponsored Updates, Sponsored Photos and Sponsored Videos.
Platform Search: A tool to search for a social media Creator based on social platform.
Rescind a Direct Offer: The ability to cancel a Direct Offer after it has been sent.
ShareMonitor: A tool that allows Marketers to track URL's across multiple social sites.
SocialSearch: A tool that allows Creators and Marketers to track groups of hashtags across different social channels.
Sponsorship Dashboard: The location for all available sponsored social Opportunities (ie Blog, Twitter, Facebook, etc). This will be the first thing you will see when you log into your account.
Vetted: Status granted to a Creator who has been approved by the internal Curation team. This review process is for Freelance Writers, Photographers, Videographers, etc that have written for well-known national publications.